The Mon Chéri label was designed by Francois Botha at Ofyt for The Franschoek Beer Company. The challenge was straightfoward: Make a label for an alcoholic lemonade that odes to both the brand's iconic seltzers and their non-alcoholic lemonade, all whilst still feeling like its own unique drink.
The label was designed using traditional mediums such as paint and markers. It was then digitised in Adobe Pro Create and finally round off in Adobe Photoshop, Illustrator. After this it was made print ready in Adobe Indesign.